What is the difference between WhatsApp and WhatsApp Business

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Learn what is the difference between WhatsApp and WhatsApp Business, there are also benefits

WhatsApp is very popular worldwide in India. This app has millions of active users. Where on the one hand the app keeps in touch with family and friends. At the same time, WhatsApp provides many opportunities for the development of small businesses through WhatsApp Business. WhatsApp Business aims to connect businesses and customers. The app is specifically designed for small merchants to interact with customers and manage their orders.

What is Whatsapp Business?

Whatsapp Business is designed for small business owners. With Whatsapp, you can create a business profile to share important information about the website and email address. You can use it to create catalogs to showcase your products. You can share a variety of your products, take orders. Also can answer customers’ questions.

What is the difference between Whatsapp and Whatsapp Business

Whatsapp and Whatsapp Business may look the same but both are different apps. Whatsapp is a messaging app to keep you in touch with your family and friends. Whatsapp Business is also a platform to grow your business. This app is designed for you to interact with your customers and develop your own brand. There is also a difference in features between the two apps. Both the apps have some features in common but Whatsapp Business has special features like business profile and business messaging tool.

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Benefits of Whatsapp Business

Whatsapp Business helps small businesses and businesses promote. This makes it much easier to work and interact with traders. It also helps in exchanging samples etc. in the business. It facilitates the transaction of orders. It directly connects businesses and customers.

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whatsapp

 

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Different between WhatsApp, WhatsApp business, and WhatsApp Business API

 

WhatsApp
  • Best for personal use by individuals in one-on-one and group messages
  • Used by individual users. iOS and Android Apps
  • Account made using a mobile phone number
  • The app is free to use
  • The app can exchange text messages, audio clips, multimedia, location, files, and documents with a 100MB limit
  • The app can make voice and video calls
  • The app can broadcast any content to a maximum of 256 contacts
  • App has no automation or quick replies
  • App contacts are retrieved from phone contacts
WhatsApp business

 

  • Best for local businesses for one-on-one and group messages with templates and indication it’s a business chat
  • Used by individual users. iOS and Android Apps
  • Account made using a mobile or landline phone number
  • The app is free to use
  • The app can exchange text messages, audio clips, multimedia, location, files, and documents with a 100MB limit
  • The app can make voice and video calls
  • The app can broadcast any content to a maximum of 256 contacts
  • App automation includes greeting messages, away messages, and quick replies
  • App contacts are retrieved from phone contacts and can be labeled
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WhatsApp Business API

 

  • Best for automation of processes via API. Mainly for central support and call centers at medium to large companies
  • Used by call centers or automated systems. No real mobile interface
  • Account made by applying for a WhatsApp partner
  • Messages sent via API are charged per message template or session, some free based on reply pattern
  • API can send messages through session and template messages. Template messaging must first be approved by WhatsApp
  • No calling capabilities
  • API broadcasts are not limited
  • Automation is achieved through API
  • Contacts are achieved through API
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Conclusion::

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